Senior Brand Marketing Manager

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Senior Brand Marketing Manager

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<dt class="rm-fieldTitle">Description</dt><dd class="rm-fieldData"><p data-end="166" data-start="88"><span style="font-size: 8pt;"><strong data-end="166" data-start="88" data-olk-copy-source="MessageBody">Senior Brand Marketing Manager | Lifestyle Brand | Liverpool | Competitive Basic &amp; Package</strong></span></p><p data-end="346" data-start="168"><span style="font-size: 8pt;">We are partnering with a high growth, lifestyle brand based, known for its strong community, product innovation and rapid expansion across D2C channels.</span></p><p data-end="555" data-start="348"><span style="font-size: 8pt;">This is a fantastic opportunity for a <strong data-end="420" data-start="386">Senior Brand Marketing Manager</strong> to play a key role in shaping brand strategy, driving impactful campaigns and elevating brand presence in a highly competitive market.</span></p><p data-end="773" data-start="557"><span style="font-size: 8pt;">The <strong data-end="595" data-start="561">Senior Brand Marketing Manager</strong> will sit at the heart of the marketing function, working cross functionally and reporting into senior leadership to deliver a cohesive and commercially effective brand strategy.</span></p><p data-end="1017" data-start="798"><span style="font-size: 8pt;">The <strong data-end="836" data-start="802">Senior Brand Marketing Manager</strong> will take ownership of brand positioning, campaign execution and go to market strategy, ensuring all activity is insight led, consistent and aligned to wider commercial objectives.</span></p><p data-end="1196" data-start="1019"><span style="font-size: 8pt;">This role requires a balance of strategic thinking and hands on delivery, with responsibility for leading end to end 360 campaigns and evolving the brand's marketing frameworks.</span></p><h3 data-end="1231" data-start="1203" data-section-id="165gfiz"><span style="font-size: 8pt;"><strong data-end="1231" data-start="1207">Key Responsibilities</strong></span></h3><ul class="xMailOutline"><li><span style="font-size: 8pt;">Develop and evolve brand marketing frameworks to support long term growth</span></li><li><span style="font-size: 8pt;">Own and execute 360 brand campaigns across all channels, including creative, messaging and communications</span></li><li><span style="font-size: 8pt;">Act as the guardian of brand tone of voice and positioning in the marketplace</span></li><li><span style="font-size: 8pt;">Lead the go to market process for product launches, ensuring alignment across all functions</span></li><li><span style="font-size: 8pt;">Work closely with buying, eCommerce and marketing teams to deliver integrated campaigns</span></li><li><span style="font-size: 8pt;">Plan and implement brand and channel activity aligned to seasonal and commercial priorities</span></li><li><span style="font-size: 8pt;">Monitor market trends, competitors and consumer behaviour to inform strategy</span></li><li><span style="font-size: 8pt;">Manage campaign performance, reporting on key KPIs and delivering actionable insights</span></li><li><span style="font-size: 8pt;">Act as a key cross functional stakeholder, ensuring alignment across all departments</span></li></ul><h3 data-end="2060" data-start="2043" data-section-id="v9zrqg"><span style="font-size: 8pt;"><strong data-end="2060" data-start="2047">About You</strong></span></h3><ul class="xMailOutline"><li><span style="font-size: 8pt;">Proven background in brand marketing within retail, consumer or D2C environment</span></li><li><span style="font-size: 8pt;">Strong strategic mindset with the ability to translate consumer insight into effective campaigns</span></li><li><span style="font-size: 8pt;">Track record of delivering successful 360 marketing campaigns</span></li><li><span style="font-size: 8pt;">Commercially aware, with an understanding of how brand activity drives growth</span></li><li><span style="font-size: 8pt;">Highly organised, with the ability to manage multiple campaigns simultaneously</span></li><li><span style="font-size: 8pt;">Confident working cross functionally and influencing stakeholders</span></li><li><span style="font-size: 8pt;">Excellent communication and presentation skills</span></li><li><span style="font-size: 8pt;">Positive, proactive and solutions focused approach</span></li></ul><h3 data-end="2669" data-start="2652" data-section-id="skuhf8"><span style="font-size: 8pt;"><strong data-end="2669" data-start="2656">Why Apply</strong></span></h3><ul class="x_MailOutline"><li><span style="font-size: 8pt;">Join a fast growing, ambitious consumer brand with strong market momentum</span></li><li><span style="font-size: 8pt;">Opportunity to shape and elevate brand strategy in a competitive space</span></li><li><span style="font-size: 8pt;">Work in a collaborative, entrepreneurial environment</span></li><li><span style="font-size: 8pt;">Clear opportunity for progression as the business continues to scale</span></li><li><span style="font-size: 8pt;">Competitive salary and benefits package</span></li></ul><p data-is-only-node="" data-is-last-node="" data-end="3166" data-start="2998"><span style="font-size: 8pt;">Apply today to find out more.</span></p><p data-is-only-node="" data-is-last-node="" data-end="3166" data-start="2998"><span style="font-size: 8pt;">BH35724</span></p></dd>

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Senior Brand Marketing Manager

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