Influencer Performance & Activation Lead (40092)

Apply here
Holland Barrett

Influencer Performance & Activation Lead (40092)

Job description

<div class="earcuposdescription"><div class="earcuposdescriptionnote"><p data-start="457" data-end="647"><span style="font-size: 11pt;">At Holland &amp; Barrett, we're building a more connected, performance-driven approach to influencer and creator marketing, and this is a newly created role at the heart of that&nbsp;transformation.</span></p><p data-start="649" data-end="921"><span style="font-size: 11pt;">You'll sit right at the intersection of Brand and Digital, turning great creator content into real commercial impact. This means working across influencer, paid social and affiliate to ensure the right content reaches the right audiences — and delivers measurable results.</span></p><p data-start="923" data-end="1112"><span style="font-size: 11pt;">If you're excited by the opportunity to shape how influencer content drives performance at scale, this is your chance to make a real impact.</span></p><h3 data-section-id="txh2gy" data-start="230" data-end="270"><span style="font-size: 11pt;" role="text"><strong data-start="234" data-end="268">Location &amp; working arrangement</strong></span></h3><p data-start="271" data-end="435"><span style="font-size: 11pt;">Nuneaton, UK</span><br data-start="283" data-end="286"><span style="font-size: 11pt;">Full-time</span><br data-start="295" data-end="298"><span style="font-size: 11pt;">We offer hybrid working, with an expectation that you'll be present at our Nuneaton office for a minimum of 2 days per week.&nbsp;</span></p><p style="margin: 0in; font-family: Calibri; font-size: 10.0pt;">&nbsp;</p></div></div><div class="earcuposdescription"><div class="earcuposdescriptiontitle">The Role</div><div class="earcuposdescriptionnote"><p>&nbsp;</p><ul><li style="font-size: 11pt;" data-section-id="90rphn" data-start="1337" data-end="1446"><span style="font-size: 11pt;">Connect Brand, Influencer, Social and Digital teams, turning creator strategy into measurable performance</span></li><li style="font-size: 11pt;" data-section-id="z7bzuc" data-start="1447" data-end="1545"><span style="font-size: 11pt;">Lead how influencer and creator content is activated across paid, affiliate and owned channels</span></li><li style="font-size: 11pt;" data-section-id="n1z6aw" data-start="1546" data-end="1636"><span style="font-size: 11pt;">Identify and brief performance-led creators aligned to trading priorities and key SKUs</span></li><li style="font-size: 11pt;" data-section-id="o0m8cd" data-start="1637" data-end="1733"><span style="font-size: 11pt;">Work with Digital and paid media teams to amplify high-performing content and optimise spend</span></li><li style="font-size: 11pt;" data-section-id="1fpezac" data-start="1734" data-end="1825"><span style="font-size: 11pt;">Partner with affiliate and TikTok Shop teams to scale creator-led revenue opportunities</span></li><li style="font-size: 11pt;" data-section-id="12qjy3o" data-start="1826" data-end="1930"><span style="font-size: 11pt;">Analyse performance data to continuously improve creator selection, content and investment decisions</span></li><li style="font-size: 11pt;" data-section-id="w53x70" data-start="1931" data-end="2030"><span style="font-size: 11pt;">Maximise the value of creator content by driving reuse across PDP, CRM and other owned channels</span></li><li style="font-size: 11pt;" data-section-id="2ap9nt" data-start="2031" data-end="2125"><span style="font-size: 11pt;">Help shape a more connected, full-funnel influencer ecosystem across brand and performance</span></li></ul></div></div><div class="earcuposdescription"><div class="earcuposdescriptiontitle">The Person</div><div class="earcuposdescriptionnote"><ul><li style="font-size: 11pt;" data-section-id="rgx1fr" data-start="1939" data-end="2060"><span style="font-size: 11pt;">Experience in performance marketing, paid social or affiliate marketing within a retail or consumer brand , from within inhouse or agency</span></li><li style="font-size: 11pt;" data-section-id="42hknt" data-start="2061" data-end="2123"><span style="font-size: 11pt;">Exposure to influencer marketing and creator-led campaigns</span></li><li style="font-size: 11pt;" data-section-id="11hqy9z" data-start="2124" data-end="2207"><span style="font-size: 11pt;">A strong understanding of how content drives conversion and commercial outcomes</span></li><li style="font-size: 11pt;" data-section-id="yeyig2" data-start="2208" data-end="2305"><span style="font-size: 11pt;">Experience working with creator monetisation platforms (e.g. TikTok Shop, affiliate networks)</span></li><li style="font-size: 11pt;" data-section-id="sn7lrc" data-start="2306" data-end="2386"><span style="font-size: 11pt;">Confidence working cross-functionally across Brand, Social and Digital teams</span></li><li style="font-size: 11pt;" data-section-id="1h0jhvx" data-start="2387" data-end="2471"><span style="font-size: 11pt;">A data-led mindset, with the ability to translate performance into clear actions</span></li><li data-section-id="1u76vm8" data-start="2472" data-end="2544"><span style="font-size: 11pt;">Strong attention to detail and ability to manage multiple priorities</span></li></ul></div></div><div class="earcuposdescription"><div class="earcuposdescriptiontitle">What we offer</div><div class="earcuposdescriptionnote"><p><span style="font-family: 'open sans', sans-serif; font-size: 11pt;"><strong>Our Benefits</strong>&nbsp;for this role include, but not limited to:</span></p><ul><li style="font-size: 11pt;" data-section-id="1f39vy3" data-start="2569" data-end="2648"><span style="font-size: 11pt;">33 days holiday (including bank holidays), with the option to purchase more</span></li><li style="font-size: 11pt;" data-section-id="1nc91l0" data-start="2649" data-end="2675"><span style="font-size: 11pt;">24/7 Virtual GP access</span></li><li style="font-size: 11pt;" data-section-id="9t6c8h" data-start="2676" data-end="2747"><span style="font-size: 11pt;">Private medical insurance – single cover (after 12 months' service)</span></li><li style="font-size: 11pt;" data-section-id="puvtmi" data-start="2748" data-end="2816"><span style="font-size: 11pt;">Annual free at-home health testing kit (after 6 months' service)</span></li><li style="font-size: 11pt;" data-section-id="8n58qy" data-start="2817" data-end="2881"><span style="font-size: 11pt;">Employee Assistance Programme and Mental Health First Aiders</span></li><li style="font-size: 11pt;" data-section-id="1erzrab" data-start="2882" data-end="2930"><span style="font-size: 11pt;">Workplace pension with employer contribution</span></li><li style="font-size: 11pt;" data-section-id="18lau9z" data-start="2931" data-end="2986"><span style="font-size: 11pt;">Life assurance (2x salary, after 6 months' service)</span></li><li style="font-size: 11pt;" data-section-id="10y8e7f" data-start="2987" data-end="3078"><span style="font-size: 11pt;">£50 colleague product allowance on Holland &amp; Barrett products (after 6 months' service)</span></li><li style="font-size: 11pt;" data-section-id="1dyp57p" data-start="3079" data-end="3142"><span style="font-size: 11pt;">25% colleague discount, plus free delivery on online orders</span></li><li style="font-size: 11pt;" data-section-id="1dfytzn" data-start="3143" data-end="3199"><span style="font-size: 11pt;">Access to cashback, discounts and Wellhub membership</span></li><li style="font-size: 11pt;" data-section-id="1e7e91m" data-start="3200" data-end="3262"><span style="font-size: 11pt;">Cycle to Work scheme</span></li></ul><p><span style="font-size: 11pt;"><em><span class="ui-provider a b c d e f g h i j k l m n o p q r s t u v w x y z ab ac ae af ag ah ai aj ak" dir="ltr">We're passionate about helping every colleague thrive across all dimensions of wellbeing, and we're committed to having a diverse and inclusive workplace. In line with our EPIC values (Expertise, Pioneering, Inclusive, Caring), we embrace and actively celebrate all our colleagues' unique and varying experiences, backgrounds, identities and cultures - I am me, we are H&amp;B.&nbsp;</span><br></em></span></p></div></div><div class="earcuposdescription"><div class="earcu_posdescriptionnote"><p><span style="font-family: 'open sans', sans-serif; font-size: 11pt;"><span class="ui-provider a b c d e f g h i j k l m n o p q r s t u v w x y z ab ac ae af ag ah ai aj ak" dir="ltr"><em>Holland &amp; Barrett </em><em>does not accept unsolicited resumes from search firms/recruiters. Please do not forward resumes to our job alias, employees, or any other company location. Holland &amp; Barrett is not and will not be responsible for any fees if a candidate submitted by a search firm/recruiter unless otherwise agreed with respect to specific open position(s).&nbsp; &nbsp;#LI-HYBRID #LI-JK2</em></span></span></p></div></div>

Holland Barrett

Influencer Performance & Activation Lead (40092)

Apply here

Latest jobs

Browse ALl Jobs
Not Specified
Store Hamm Beach Road, Portland
Competitive
apply
new job
Lidl
April 2, 2026

Customer Assistant

Not Specified
Clock Icon - Jobs Webflow Template
Store Hamm Beach Road, Portland
Not Specified
Store London Road, Newark
Competitive
apply
new job
Lidl
April 2, 2026
Not Specified
Store Daniels Lane, St Austell
Competitive
apply
new job
Lidl
April 2, 2026

Seasonal Customer Assistant

Not Specified
Clock Icon - Jobs Webflow Template
Store Daniels Lane, St Austell