<h3>Company Description</h3><ul></ul><p>We’ve come a long way since opening our first shop on Kennington Road, London in 1921. Back then, we built our own bikes and quickly earned a reputation for award-winning service. Over 100 years later, that same knowledge, passion, and value are at the heart of everything we do.</p><p>Today, we’re more than just a local bike shop – with stores nationwide and a thriving online business, we’re here to support every rider, from first-timers to seasoned cyclists, wherever their journey takes them.</p><p>As a <strong>Sales Assistant</strong> at Evans Cycles, you’ll play a key role in delivering a great experience for every customer who walks through our doors. Whether it’s helping someone choose their first bike, finding the right accessories, or keeping our store looking its best – you’ll bring energy, knowledge, and passion for cycling to every interaction.</p><h3>Job Description</h3><p>As a Casual Sales Assistant, you’ll play a key role in delivering a high-energy, customer-focused experience on every shift. You’ll support customers on the shop floor, maintain excellent store standards, and contribute to driving sales performance all while developing valuable retail skills in a fast-moving environment.</p><p><strong>Sales &amp; Customer Service</strong></p><ul><li>Engage with every customer to deliver outstanding service</li><li>Use product knowledge to provide tailored recommendations</li><li>Actively contribute to achieving and exceeding store targets</li></ul><p><strong>Visual Merchandising &amp; Standards</strong></p><ul><li>Maintain store presentation through stock replenishment and organisation</li><li>Support visual merchandising standards in line with the Sports Direct brand</li></ul><p><strong>Operational Support</strong></p><ul><li>Assist with deliveries and stock processing</li><li>Ensure pricing is accurate and up to date</li><li>Support stock counts and inventory accuracy</li></ul><h3>Qualifications</h3><ul><li>Customer-focused with a passion for retail</li><li>Confident, friendly, and a strong communicator</li><li>Flexible and adaptable to business needs</li><li>Driven to achieve goals and contribute to team success</li><li>Proud to represent the Sports Direct brand and values</li><li>Available to work a range of shifts, including evenings, weekends, and holidays</li></ul><p><strong>Your Development</strong></p><p>From day one, you’ll receive a full in-store induction. As you progress, you’ll have access to internal development pathways, including Team Leader programmes and nationally recognised qualifications, supporting your growth within Evans Cycles and the wider Frasers Group.</p><h3>Additional Information</h3><p>This is a <strong>casual role</strong> with no guaranteed hours – shifts may vary week to week.</p><p>We’ll provide training to set you up for success.</p><p>As part of Frasers Group, you’ll also enjoy great career opportunities across our retail network.</p>