<div class="container-fluid iCIMSJobsTable"><div class="row"><div class="col-xs-12 title"><div id="iCIMSHeader" tabindex="-1"><h1 class="iCIMSHeader axiom0-0 axiom-scraped-0">Urban Outfitters - CRM Manager</h1></div></div><div class="col-xs-6 header left"><span class="sr-only field-label">Location</span><span class=" axiom1-0 axiom-scraped-1">UK-London</span></div><div class="col-xs-6 header right"><span class="sr-only field-label">Job ID</span><span>2026-24837</span></div><div class="col-xs-12 additionalFields"><dl class="iCIMSJobHeaderGroup"><div class="iCIMSJobHeaderTag"><dt class="iCIMSJobHeaderField">Job Family</dt><dd class="iCIMSJobHeaderData"><span>Marketing</span></dd></div><div class="iCIMSJobHeaderTag"><dt class="iCIMSJobHeaderField">Employee Type</dt><dd class="iCIMSJobHeaderData"><span>Regular</span></dd></div><div class="iCIMSJobHeaderTag"><dt class="iCIMSJobHeaderField">Position Type</dt><dd class="iCIMSJobHeaderData"><span>Full-Time</span></dd></div></dl></div></div></div><h2 class="iCIMSInfoMsg iCIMSInfoFieldJob">About Us</h2><div class="iCIMSInfoMsg iCIMSInfoMsgJob"><div class="iCIMSExpandableContainer"><div class="iCIMSExpandableText"><p style="margin: 0px; padding: 0px; color: windowtext;"><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-contrast="auto"><span style="margin: 0px; padding: 0px;">Urban Outfitters started out as a single boutique in 1970s Philadelphia with creativity and uniqueness at its core. 50 years on, and </span><span style="margin: 0px; padding: 0px;">over 60</span><span style="margin: 0px; padding: 0px;"> stores across Europe later, </span><span style="margin: 0px; padding: 0px;">we’ve</span><span style="margin: 0px; padding: 0px;"> become a destination for emerging design, unexpected styling, One-Of-A-Kind </span><span style="margin: 0px; padding: 0px;">vintage</span><span style="margin: 0px; padding: 0px;"> and homeware that makes you want to hit the share button. </span></span><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></p><p style="margin: 0px; padding: 0px; color: windowtext;"><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-contrast="auto"><span style="margin: 0px; padding: 0px;"> </span></span><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></p><p style="margin: 0px; padding: 0px; color: windowtext;"><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-contrast="auto"><span style="margin: 0px; padding: 0px;">We speak to a social community of over 10 million forward-thinking individuals, bringing together </span><span style="margin: 0px; padding: 0px; border-bottom: 1px solid transparent;">a nostalgia for the past</span><span style="margin: 0px; padding: 0px;"> with an enthusiasm to shape the future. The UO community are culturally aware, they shape the music scene, they live a digitally native </span><span style="margin: 0px; padding: 0px; border-bottom: 1px solid transparent;">life</span><span style="margin: 0px; padding: 0px;"> and they wear style trends before anyone else. At our core, we empower our customers and staff to express themselves, unapologetically, living life in a way </span><span style="margin: 0px; padding: 0px;">that's</span><span style="margin: 0px; padding: 0px;"> truly authentic to them.</span></span><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></p><p style="margin: 0px; padding: 0px; color: windowtext;"><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-contrast="auto"><span style="margin: 0px; padding: 0px;"> </span></span><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></p><p style="margin: 0px; padding: 0px; color: windowtext;"><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-contrast="auto"><span style="margin: 0px; padding: 0px;">We are always excited to bring new talent into the room, especially if you share our values:</span></span><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></p><p style="margin: 0px; padding: 0px; color: windowtext;"><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-contrast="auto"><span style="margin: 0px; padding: 0px;"> </span></span><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></p><p style="margin: 0px; padding: 0px; color: windowtext;"><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-contrast="auto"><span style="margin: 0px; padding: 0px;">Progressive — we move with the mood</span></span><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: WordVisiCarriageReturnMSFontService, Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;"><span style="margin: 0px; padding: 0px;">&nbsp;</span><br style="margin: 0px; padding: 0px;"></span><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-contrast="auto"><span style="margin: 0px; padding: 0px;">Creative — we champion limitless minds</span></span><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: WordVisiCarriageReturnMSFontService, Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;"><span style="margin: 0px; padding: 0px;">&nbsp;</span><br style="margin: 0px; padding: 0px;"></span><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-contrast="auto"><span style="margin: 0px; padding: 0px;">Inclusive — we open our platforms to all communities</span></span><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: WordVisiCarriageReturnMSFontService, Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;"><span style="margin: 0px; padding: 0px;">&nbsp;</span><br style="margin: 0px; padding: 0px;"></span><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-contrast="auto"><span style="margin: 0px; padding: 0px;">Responsible — we work to reduce our impact on the environment</span></span><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: WordVisiCarriageReturnMSFontService, Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;"><span style="margin: 0px; padding: 0px;">&nbsp;</span><br style="margin: 0px; padding: 0px;"></span><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-contrast="auto"><span style="margin: 0px; padding: 0px;">Compassionate — we care for each other beyond the 9 to 5</span></span><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></p><p style="margin: 0px; padding: 0px; color: windowtext;"><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-contrast="auto"><span style="margin: 0px; padding: 0px;"> </span></span><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></p><p style="margin: 0px; padding: 0px; color: windowtext;"><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-contrast="auto"><span style="margin: 0px; padding: 0px;">Sound like you, why not join us</span><span style="margin: 0px; padding: 0px;">?</span></span><span style="margin: 0px; padding: 0px; font-size: 11pt; font-family: Calibri, CalibriEmbeddedFont, CalibriMSCustomFont, CalibriMSFontService, sans-serif;" data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></p></div></div></div><h2 class="iCIMSInfoMsg iCIMSInfoFieldJob">Role Summary</h2><div class="iCIMSInfoMsg iCIMSInfoMsgJob"><div class="iCIMSExpandableContainer"><div class="iCIMSExpandableText"><p style="margin: 0px;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">The CRM Manager will lead the development and optimization of customer lifecycle programs across URBN Europe, driving retention, personalization, and customer value growth. This role will own the end-to-end planning and execution of multi-channel CRM activity from segmentation and journey design to reporting, optimization and technical enablement. Working closely with global tech, analytics, brand, planning, and loyalty teams, the CRM Manager will ensure our customer communications are insight-led, on-brand, and high-performing across Email, Push, SMS and future channels.</span></p></div></div></div><h2 class="iCIMSInfoMsg iCIMSInfoFieldJob">What You'll Be Doing</h2><div class="iCIMSInfoMsg iCIMSInfoMsgJob"><div class="iCIMSExpandableContainer"><div class="iCIMSExpandableText"><ul><li><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Lead the design, build and optimization of best-in-class CRM customer journeys, with a focus on retention, localization and personalization, ensuring high quality logic, timely execution, and measurable impact.</span></li><li><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Oversee weekly CRM performance reporting, creating clear storytelling and actionable insights to influence trading, marketing, and senior stakeholders.</span></li><li><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Partner with global tech and analytics teams to define and evolve key customer segments, lifecycle stages, and event triggers; leverage data to refine BAU and automated programs.</span></li><li><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Collaborate with Planning, Buying, and Marketing to develop and deliver a seasonal and tactical CRM calendar across Email, Push, SMS and other channels.</span></li><li><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Work closely with analytics and creative teams to review and enhance campaign/journey performance, ensuring all communications are on-brand, relevant and effective.</span></li><li><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Coach and mentor CRM team members, improving campaign effectiveness and embedding an agile approach to test-and-learn, optimization, and BAU/triggered program development.</span></li><li><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Partner with the Head of Retention &amp; Loyalty on CRM elements of the loyalty program covering briefs, journey design, execution and ongoing customer journey optimization.</span></li><li><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Work with global tech teams to improve integration and data flows into the ESP, with strong understanding of current and future CRM/Mar Tech stack components.</span></li><li><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Collaborate with Performance Marketing, Brand and Retail on database growth initiatives, including acquisition, enrichment and loyalty program enrolment.</span></li><li><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Manage relationships with third-party vendors, ensuring deliverability, channel health and high operational standards across all CRM and Loyalty programs.</span></li></ul></div></div></div><h2 class="iCIMSInfoMsg iCIMSInfoFieldJob">What You'll Need</h2><div class="iCIMSInfoMsg iCIMSInfoMsgJob"><div class="iCIMSExpandableContainer"><div class="iCIMSExpandableText"><ul><li style="margin-left: 36.0pt;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Significant experience in CRM management within a high-volume, consumer-facing environment (retail, e-commerce or similar), overseeing sizeable customer databases.</span></li><li style="margin-left: 36.0pt;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Strong experience across multi-channel CRM including Email, Push, SMS and automated lifecycle programs.</span></li><li style="margin-left: 36.0pt;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Hands-on knowledge of Salesforce Marketing Cloud or similar ESP/marketing automation platforms, with ability to self-serve, troubleshoot and learn new SaaS tools quickly.</span></li><li style="margin-left: 36.0pt;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Analytical and solutions-oriented, able to translate data into insights, decisions, and recommendations for trading and marketing teams.</span></li><li style="margin-left: 36.0pt;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Agile, proactive and comfortable pivoting, with strong commercial awareness and ability to align CRM activity with trade, brand and buying priorities.</span></li><li style="margin-left: 36.0pt;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Excellent communication and stakeholder management skills, capable of influencing and aligning cross-functional teams.</span></li><li style="margin-left: 36.0pt;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Experience with CDPs, CRM or Customer 360 platforms, with strong understanding of single customer view and customer data structures.</span></li><li style="margin-left: 36.0pt;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Line management experience preferred, with ability to develop and coach team members.</span></li></ul></div></div></div><h2 class="iCIMSInfoMsg iCIMSInfoFieldJob">The Perks</h2><div class="iCIMSInfoMsg iCIMSInfoMsgJob"><div class="iCIMSExpandableContainer"><div class="iCIMSExpandableText"><p style="margin: 0px;">&nbsp;</p><ul><li style="margin-bottom: 0cm;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Work-life balance:</span><ul><li style="margin: 0cm 0cm 0cm 72.0pt;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Flexible start and finish times</span></li><li style="margin: 0cm 0cm 0cm 72.0pt;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Bring your dog to work </span></li></ul></li><li style="margin-bottom: 0cm;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Wellbeing:</span><ul><li style="margin: 0cm 0cm 0cm 72.0pt;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Employees Assistance program to support mental, physical and financial health</span></li><li style="margin: 0cm 0cm 0cm 72.0pt;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Fully equipped free gym and on-site wellness room in Brick Lane and 50% discount off external gym memberships</span></li><li style="margin: 0cm 0cm 0cm 72.0pt;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Private Medical Insurance</span></li></ul></li><li style="margin-bottom: 0cm;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Employee Discount:</span><ul><li style="margin: 0cm 0cm 0cm 72.0pt;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Up to 40% off at all URBN Brands </span></li></ul></li><li style="margin-bottom: 0cm;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Community:</span><ul><li style="margin: 0cm 0cm 0cm 72.0pt;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">One paid day to either volunteer or fundraise for a charity of your choice</span></li></ul></li><li style="margin-bottom: 0cm;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Travel:</span><ul><li style="margin: 0cm 0cm 0cm 72.0pt;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Cycle to work scheme, season ticket loan</span></li></ul></li><li style="margin-bottom: 0cm;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">Continued Development:</span><ul><li style="margin: 0cm 0cm 0cm 72.0pt;"><span style="font-size: 10.0pt; font-family: 'Arial',sans-serif;">We offer structured support within the business alongside continued learning and development </span></li></ul></li></ul><p style="margin: 0px;"><span style="font-size: 10pt; font-family: Arial, sans-serif; color: #ffffff;">#UrbanEU</span></p></div></div></div><h2 class="iCIMSInfoMsg iCIMSInfoFieldJob">Equal Opportunity Statement</h2><div class="iCIMSInfoMsg iCIMSInfoMsgJob"><div class="iCIMSExpandableContainer"><div class="iCIMSExpandableText"><p style="font-size:13px;font-family:verdana">URBN is an Equal Opportunities Employer committed to diversity and inclusion. We provide equal employment opportunities regardless of age, sexual orientation, sex, gender reassignment, pregnancy, marital status, religion, race, or disability. We base all our employment decisions on merit, job requirements and business needs.</p></div></div></div><div class="iCIMSJobOptions"><h2 class="iCIMSSubHeader iCIMSSubHeaderJob">Options</h2><div id="jobOptionsMobile" class="iCIMSJobOptionsMobile iCIMSJobOptionsMobileOptions3"><a href="https://homeoffice-eu-urbn.icims.com/jobs/24837/urban-outfitters---crm-manager/job?mode=apply&amp;apply=yes&amp;iniframe=1&amp;hub=15&amp;hashed=-1834381852" class="iCIMSAnchor iCIMSActionButton iCIMSApplyOnlineButton iCIMSPrimaryButton" title="Apply"><div class="iCIMSActionButtonText"><span class="iCIMSLongLabel">Apply</span><span class="iCIMSShortLabel">Apply</span></div></a><a onclick="showSocialOptions(); return false" id="mobileShowSocialOptionsButton" href="#" class="iCIMSAnchor iCIMSActionButton iCIMSJobShareButton" title="Share"><div class="iCIMSActionButtonText"><span class="iCIMSShortLabel">Share</span></div></a><a href="https://homeoffice-eu-urbn.icims.com/jobs/24837/urban-outfitters---crm-manager/referral?iniframe=1&amp;hub=15&amp;hashed=-625912878" class="iCIMSAnchor iCIMSActionButton iCIMSSecondaryButton" title="Submit a Referral"><div class="iCIMSActionButtonText"><span class="iCIMSLongLabel">Submit a Referral</span><span class="iCIMSShortLabel">Refer</span></div></a></div><div id="jobSocialOptions" class="iCIMSjobSocialOptions"><div id="jobSocialOptionsErrMsg" class="iCIMSMessage iCIMSErrorMessage iCIMSGenericMessage NoDisplay">Sorry the Share function is not working properly at this moment. 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