<p><strong>What is the role:&nbsp;&nbsp;</strong></p><p>The Social Media and Communication Coordinator at AK Retail Group is responsible for managing and executing the company’s social media strategy to enhance brand presence and engagement</p><p>&nbsp;</p><p><strong>What you will do :</strong></p><ul><li><strong>Social Media Management:</strong> Develop, implement, and manage social media strategies across platforms like Instagram, Facebook, X, Threads, YouTube and TikTok. Schedule posts to ensure a consistent online presence and respond to comments and messages.</li><li><strong>Content Creation</strong>: Collaborate with the marketing, creative &amp; paid socials teams to produce engaging content, including graphics, videos and UGC. Ensure content adheres to brand guidelines and maintains a cohesive look.</li><li><strong>Campaign Management</strong>: Plan and execute social media campaigns to promote new products, movements, trends and events. Align social media efforts with broader marketing campaigns.</li><li><strong>Community Engagement</strong>: Build relationships with online communities, influencers, and brand advocates. Organise and participate all influencer PR opportunities and content.</li><li><strong>Market Research</strong>: Stay updated with social media trends and conduct competitor analysis to identify opportunities. Provide insights and recommendations based on market research.</li><li><strong>Reporting and Analysis</strong>: Track and analyse social media metrics to measure campaign effectiveness. Prepare weekly performance reports and make data-driven adjustments.</li></ul><p>&nbsp;</p><p><strong>What you will bring:</strong></p><ul><li>Creative thinker.</li><li>Exceptional copywriting skills.</li><li>proficiency social media platforms, tools, and analytics.</li><li>Working knowledge of video &amp; photography editing software’s.</li><li>Undeniable commercial awareness &amp; a clear appreciation of SEO.</li></ul>