<dt class="rm-fieldTitle">Description</dt><dd class="rm-fieldData"><div><strong><strong>Senior Brand Manager | Competitive Salary | Liverpool | 26 Days Holiday | Free Parking | Rapidly Expanding Business<br> <br>An exciting opportunity has opened up for a Senior Brand Manager to join a fast-growing brand based in the North West. This role is ideal for someone who's passionate about sports and fashion, and who thrives on shaping how a brand is seen by the world. The Senior Brand Manager will lead the team in identifying key consumer trends, driving creative campaigns, and ensuring the brand stands out in a competitive market. This is an opportunity to make a real impact within the marketing team and work alongside colleagues from different departments, reporting directly to the Marketing Lead.</strong></strong><h3>Key Responsibilities In The Position of Senior Brand Manager</h3><ul><li>Coach and mentor a high performing team</li><li>Spearhead the development of the brand's marketing strategies to align with company goals</li><li>Lead the execution of creative 360 campaigns, covering everything from messaging to point-of-sale materials</li><li>Keep a close eye on industry trends and competitors to ensure the brand remains ahead of the curve</li><li>Take full responsibility for the brand's tone of voice (TOV) and overall market positioning</li><li>Act as the key link between the marketing team and other internal departments</li><li>Lead the go-to-market (GTM) process and supporting new product launches</li><li>Collaborate closely with the wider marketing team on both brand and channel campaigns</li><li>Manage marketing reports and ensuring KPIs are achieved in line with strategic goals</li></ul><h3>What You Need to Bring:</h3><ul><li>A degree in marketing, business, or a related field, with a focus on marketing</li><li>A kind, empathetic and results oriented leader</li><li>Solid understanding of marketing principles, including consumer behaviour, market research, and analytics, with at least 3-5 years of hands-on experience</li><li>Previous experience in the sports or apparel industry is a plus</li><li>A self-starter with a positive, can-do attitude and problem-solving mindset</li><li>Strong communication and relationship-building skills, particularly when working cross-functionally</li><li>Experience in running 360-degree marketing campaigns from start to finish</li><li>Highly organised with the ability to manage several campaigns simultaneously</li></ul><p>This Senior Brand Manager role offers the chance to make a real difference in a growing, fun and dynamic company, and play a key part in shaping the future of the brand. If you have a passion for brand marketing, are a natural leader, and want to work in an environment where creativity and strategy go hand in hand, this could be the perfect next step in your career.</p><p>Apply today to find out more!</p><strong>BBBH33578</strong></div></dd>