<dt class="rm-fieldTitle">Description</dt><dd class="rm-fieldData"><p><strong>Retail Training Manager | North West | Athleisure </strong></p><p>The <strong>Retail</strong> <strong>Training Manager</strong> will be the driving force behind delivering exceptional service and turning every store visit into a sale. You'll set the standard for how we connect with customers, train our teams to sell with confidence, and make sure every store is smashing its service and conversion goals. </p><p>Experience with service-first, experiential retailers is highly valued, as these environments demand the perfect blend of brand storytelling, customer engagement, and commercial focus. </p><p><strong>Retail Training Manager Key Responsibilities</strong></p><p><strong>Service Excellence </strong></p><ul><li>Define and roll out the service standards across all stores, ensuring every customer gets a best-in-class experience. </li><li>Partner with Area and Store Managers to embed service behaviours that reflect our streetwear culture and brand identity. </li><li>Carry out service audits and in-store observations to spot opportunities and coach on the spot. </li><li>Lead service training and refreshers for retail teams, keeping delivery authentic and relevant to our customers. </li><li>Monitor customer feedback, reviews, and satisfaction scores to create targeted improvement plans. </li></ul><p><strong>Conversion &amp; Sales Performance </strong></p><ul><li>Analyse store KPIs (conversion, ATV, UPT, and footfall) to identify performance gaps. </li><li>Work with merchandising and retail operations to remove barriers to selling - whether that's stock flow, product presentation, or staff deployment. </li><li>Lead conversion uplift projects for underperforming stores and track the results.</li><li>Coach teams on effective selling skills inspired by premium retail techniques, from active listening to upselling and cross-selling in a way that feels natural.</li><li>Share best practice from top-performing stores and draw on high-touch service models</li></ul><p><strong>Coaching &amp; Capability </strong></p><ul><li>Oversee a retail excellence team whose aim is to deliver industry leading service </li><li>Be a visible presence in the field, supporting Store and Assistant Managers with hands-on coaching. </li><li>Develop conversion champions within stores to keep momentum going between visits. </li></ul><p><strong>Collaboration </strong></p><ul><li>Work with Retail Operations to ensure service and selling are built into daily store routines. </li><li>Partner with HR/L&amp;D to keep training content fresh, interactive, and reflective of the customer. </li></ul><p><strong>Our Training Manager will have/be:</strong></p><ul><li>Experience working with some of the highstreets best, fast paced, customer centric environments where sales and service quality are paramount to creating great customer experiences.</li><li>Background in athleisure or trainers is desired</li><li>Strong analytical skills to interpret performance data and take decisive action. </li><li>A confident coach with the ability to inspire and influence at all levels. </li><li>Experience delivering measurable improvements in service, conversion, and customer loyalty. </li><li>A natural connection with youth culture and streetwear trends.</li></ul><p style="font-weight: 400;">If this <strong>Training Manager</strong> role sounds like you please apply </p><p style="font-weight: 400;">BBBH34397 </p></dd>