<dt class="rm-fieldTitle">Description</dt><dd class="rm-fieldData"><p></p><div>PPC Executive | London/Hybrid | Multichannel Retailer | Salary up to £32k</div><p data-start="132" data-end="443">An established multi-channel retailer is seeking a <strong data-start="183" data-end="200">PPC Executive</strong> to take ownership of its paid media activity and help drive customer acquisition and revenue growth. This is an exciting opportunity for a data-driven and ambitious marketer to make a visible impact across a fast-paced and growing business.</p><h3 data-start="450" data-end="480"><strong data-start="454" data-end="478">Key Responsibilities</strong></h3><ul data-start="482" data-end="1448"><li data-start="482" data-end="587"><p data-start="484" data-end="587">Manage day-to-day PPC campaigns across Google Ads, Microsoft Ads, and emerging paid search platforms.</p></li><li data-start="588" data-end="680"><p data-start="590" data-end="680">Monitor and optimise bids, budgets, and ad copy to deliver agreed KPIs and maximise ROI.</p></li><li data-start="681" data-end="767"><p data-start="683" data-end="767">Conduct keyword research and competitor analysis to identify growth opportunities.</p></li><li data-start="768" data-end="877"><p data-start="770" data-end="877">Work closely with the digital marketing team to align PPC activity with SEO, social, and email campaigns.</p></li><li data-start="878" data-end="969"><p data-start="880" data-end="969">Produce regular performance reports, providing actionable insights and recommendations.</p></li><li data-start="970" data-end="1065"><p data-start="972" data-end="1065">Support the testing and rollout of new paid media features, formats, and targeting options.</p></li><li data-start="1066" data-end="1175"><p data-start="1068" data-end="1175">Collaborate with internal teams to ensure landing pages and product feeds are optimised for paid traffic.</p></li><li data-start="1176" data-end="1286"><p data-start="1178" data-end="1286">Keep up to date with industry trends, platform changes, and best practices to maintain a competitive edge.</p></li><li data-start="1287" data-end="1360"><p data-start="1289" data-end="1360">Assist with forecasting and budget planning for paid search activity.</p></li><li data-start="1361" data-end="1448"><p data-start="1363" data-end="1448">Act as the go-to person internally for all PPC-related questions and opportunities.</p></li></ul><h3 data-start="1455" data-end="1487"><strong data-start="1459" data-end="1485">What We're Looking For</strong></h3><ul data-start="1489" data-end="2392"><li data-start="1489" data-end="1617"><p data-start="1491" data-end="1617">Proven experience as a <strong data-start="1514" data-end="1531">PPC Executive</strong>, Paid Search Specialist, or similar role within a multi-channel retail environment.</p></li><li data-start="1618" data-end="1716"><p data-start="1620" data-end="1716">Strong understanding of Google Ads, Microsoft Ads, Shopping campaigns, and audience targeting.</p></li><li data-start="1717" data-end="1826"><p data-start="1719" data-end="1826">Data-driven mindset with strong analytical skills and experience using Google Analytics or similar tools.</p></li><li data-start="1827" data-end="1925"><p data-start="1829" data-end="1925">Excellent attention to detail, with the ability to manage budgets and deliver clear reporting.</p></li><li data-start="1926" data-end="2009"><p data-start="1928" data-end="2009">Ability to work cross-functionally with marketing, trading, and creative teams.</p></li><li data-start="2010" data-end="2111"><p data-start="2012" data-end="2111">Commercially minded, with a track record of delivering ROI and improving key performance metrics.</p></li><li data-start="2112" data-end="2208"><p data-start="2114" data-end="2208">Proactive, eager to test new ideas and approaches, and confident in suggesting improvements.</p></li><li data-start="2209" data-end="2296"><p data-start="2211" data-end="2296">Comfortable working in a fast-paced, evolving environment with multiple priorities.</p></li><li data-start="2297" data-end="2392"><p data-start="2299" data-end="2392">Passionate about paid media and digital marketing with a desire to grow into a senior role.</p></li></ul><div>BBBH34435</div></dd>