<dt class="rm-fieldTitle">Description</dt><dd class="rm-fieldData"><p><strong data-start="150" data-end="167">Head of Brand</strong><br data-start="167" data-end="170"><em data-start="170" data-end="195">Lifestyle Fashion Brand</em></p><p data-start="199" data-end="544">A lifestyle fashion brand is seeking a dynamic <strong data-start="246" data-end="263">Head of Brand</strong> to take full ownership of its identity, communications, and growth across multiple channels. With a loyal customer base, an ambitious expansion strategy, and new store openings on the horizon, this is an opportunity to shape the story and future of a well-loved name in fashion.</p><p data-start="546" data-end="974">At the forefront of the business, you'll bring a balance of strategic vision and creative flair-ensuring every campaign, event, and customer touchpoint reflects the brand's values with purpose and excitement. From driving PR and high-profile launch events to overseeing promotional activity and elevating the brand identity, you'll be the custodian of a distinct voice that resonates with today's lifestyle-conscious customer.</p><p data-start="976" data-end="1011"><strong data-start="976" data-end="1009">Key responsibilities include:</strong></p><ul data-start="1012" data-end="1692"><li data-start="1012" data-end="1124"><p data-start="1014" data-end="1124">Leading the development and execution of a compelling brand strategy across retail, digital, PR, and events.</p></li><li data-start="1125" data-end="1234"><p data-start="1127" data-end="1234">Creating standout moments around new store openings, bringing energy, purpose, and impact to each launch.</p></li><li data-start="1235" data-end="1371"><p data-start="1237" data-end="1371">Acting as the guardian of brand identity, ensuring consistency across packaging, stores, campaigns, social, and influencer activity.</p></li><li data-start="1372" data-end="1490"><p data-start="1374" data-end="1490">Driving seasonal campaigns and product storytelling in partnership with creative, marketing, and e-commerce teams.</p></li><li data-start="1491" data-end="1602"><p data-start="1493" data-end="1602">Managing third party partnerships, inspiring high-quality outputs that align with commercial goals.</p></li><li data-start="1603" data-end="1692"><p data-start="1605" data-end="1692">Using customer and market insights to align brand activity with business performance.</p></li></ul><p data-start="1694" data-end="1723"><strong data-start="1694" data-end="1721">What we're looking for:</strong></p><ul data-start="1724" data-end="2324"><li data-start="1724" data-end="1852"><p data-start="1726" data-end="1852">Proven experience as a senior brand leader-ideally Head of Brand or equivalent-within fashion, lifestyle, or premium retail.</p></li><li data-start="1853" data-end="2011"><p data-start="1855" data-end="2011">A confident decision-maker who has operated as "number one" in a brand or marketing function, with experience leading independently while managing a team.</p></li><li data-start="2012" data-end="2154"><p data-start="2014" data-end="2154">Strong expertise in PR, events, promotions, and brand identity, with a track record of creating buzz and excitement around brand activity.</p></li><li data-start="2155" data-end="2241"><p data-start="2157" data-end="2241">The ability to inspire cross-functional collaboration and influence at all levels.</p></li><li data-start="2242" data-end="2324"><p data-start="2244" data-end="2324">A natural storyteller with a passion for style, culture, and customer insight.</p></li></ul><p data-start="2326" data-end="2500">This is a rare chance for a driven brand leader to leave their mark-blending strategic vision with hands-on delivery in a creative, commercial, and fast-moving environment.</p></dd>