<dt class="rm-fieldTitle">Description</dt><dd class="rm-fieldData"><p><strong>CRM Manager - UK &amp; Ireland | </strong><strong>Central London (Hybrid, 3 days per week) | </strong><strong>£40,000 - £45,000 + 10% bonus</strong></p><p><strong>Zachary Daniels Retail Recruitment</strong> are proud to be representing a much-loved international fashion brand in their search for a talented <strong>CRM Manager</strong> to join their UK &amp; Ireland marketing team.</p><p>This is an exciting opportunity for a CRM or loyalty specialist to take ownership of customer engagement strategy within a globally recognised fashion house known for its quality, creativity, and culture.</p><p><strong>Why You'll Love This Role:</strong></p><p>Enjoy a competitive package and a genuinely supportive environment that values wellbeing, creativity, and growth:</p><ul><li><strong>Hybrid working:</strong> 3 days per week in the London office</li><li><strong>Holidays:</strong> 25 days + UK bank holidays + 10 "work from anywhere" days</li><li><strong>Health &amp; Wellbeing:</strong> Optional private healthcare, employee assistance programme (Retail Trust), and regular activities including yoga and run club</li><li><strong>Perks:</strong> Up to 65% off brand products and generous referral &amp; long-service rewards</li><li><strong>Learning &amp; Development:</strong> Continuous professional growth and mentoring from day one</li><li><strong>Parenthood:</strong> Enhanced family leave and assisted conception leave from day one</li><li><strong>Social:</strong> Regular social committee events and a collaborative, inclusive culture</li></ul><p><strong>The Role:</strong></p><p>As <strong>CRM Manager</strong>, you'll lead the development and delivery of the brand's customer relationship and loyalty strategies across the UK and Ireland. You'll manage the loyalty programme, drive multi-channel CRM campaigns, and champion a seamless omnichannel experience that connects retail and digital audiences.</p><p><strong>Key Responsibilities</strong></p><ul><li>Design and execute CRM and loyalty strategies to increase customer engagement and retention.</li><li>Manage and grow the loyalty programme, ensuring members receive exceptional, personalised experiences.</li><li>Lead campaign planning and segmentation across email, SMS, and digital channels.</li><li>Use data and insights to optimise performance and shape future strategy.</li><li>Partner with e-commerce, retail, and global teams to deliver 360° customer experiences.</li><li>Coordinate VIP and lifestyle activations aligned with key commercial moments.</li><li>Promote a customer-first culture across the business.</li></ul><p><strong>About You</strong></p><ul><li>Proven CRM or marketing experience within premium or luxury retail.</li><li>Hands-on experience managing loyalty programmes and customer communications.</li><li>Skilled in CRM systems and analytics tools (e.g. Google Analytics, Salesforce, Actito).</li><li>Strong analytical mindset with the ability to translate data into meaningful insights.</li><li>Excellent communication, collaboration, and stakeholder management skills.</li><li>Experience in event or activation planning is advantageous.</li></ul><p>If you're passionate about building strong customer relationships and shaping loyalty for an iconic global brand, we'd love to hear from you.</p><p><strong>Apply today via Zachary Daniels Retail Recruitment</strong> and take your next step with a brand that celebrates individuality, creativity, and excellence.</p><p>BBBH34723</p></dd>