Junior Social Media Manager
Not Specified
Head Office
Competitive
Job Description

<div><span>Junior Social Media Manager</span><div><span>37.5 hours (4 days in office, 1 day from home)&nbsp;</span></div><div><b>Kingston-on-Thames</b></div><div><span><br></span></div><div><p>We’re looking for a dynamic and innovative <span>Junior Social Media Manager</span> to join our team, taking the lead on shaping and executing the social media strategy for two iconic brands: <span>Crew Clothing Company</span> and <span>Ben Sherman</span>. In this role, you'll play a vital part in increasing brand visibility, driving engagement, and enhancing the overall customer experience.</p><p>This position offers an exciting opportunity to combine creativity, strategy, and analytics to deliver impactful results in a fast-paced environment. You’ll have full ownership of community engagement and a direct influence on the growth of Crew’s social media platforms. If you’re passionate about creating compelling content, spotting trends, and making data-driven decisions, this role is perfect for you.</p><p>Do you instinctively check Instagram first thing in the morning? If so, we’d love to hear from you!</p><p><span>Responsibilities:</span></p><p><span>Social Media Management</span><span></span></p><p></p><ul><li>Plan and execute social media calendars for both brands, aligning with marketing campaigns, business priorities, and past performance insights.</li><li>Manage content scheduling, updates, and publishing across all platforms to achieve growth objectives like increased followers, engagement, reach, and conversions.</li><li>Oversee daily social media operations, including content creation, social-first captions, real-time posting, community engagement, and sourcing user-generated content (UGC).</li><li>Stay on top of social media trends, news, and conversations, responding swiftly to opportunities to create impactful brand moments.</li><li>Drive growth on <span>Instagram</span><span> and </span><span>TikTok</span><span>, leading strategy to expand reach, followers, and engagement.</span></li><li>Respond to comments, messages, and mentions promptly, collaborating with customer service to ensure a seamless experience for customers. <span>Engage with our online community by responding to comments, messages, and mentions promptly and professionally. Also coordinating with the customer service team to ensure a seamless experience for all customers.</span></li><li>Responsible for the development and management of the organic social budget for the financial year.</li></ul><p><span>Content Creation</span><span></span></p><div><p></p><ul><li>Create, capture, and edit high-quality content for core platforms (Instagram, TikTok, Facebook, Twitter) while maintaining brand guidelines.</li><li>Manage UGC and creator content, ensuring alignment with broader marketing efforts such as CRM, PR, and digital campaigns.</li><li>Video content - produce, shoot, and edit short-form video content.</li></ul><p><span>Analysis &amp; Reporting</span></p><p></p><ul><li><span>Track and analyse social media performance, providing actionable insights to optimise strategy and inform decision-making.</span></li><li>Deliver weekly reports on key metrics, insights, and recommendations, presenting findings during trade meetings.</li></ul><p><span>PR &amp; Influencers&nbsp;</span></p><p></p><ul><li><span>Support product seeding initiatives, coordinating with merchandising to ensure timely deliveries.</span></li><li>Identify and engage with influencers aligned with the brand, managing collaborations and community requests.</li><li>Work with the external PR agency on sample requests and seasonal image updates.</li><li>Assist in brainstorming sessions for campaigns, activations, and new social media ideas.</li><li>Capture engaging content for events like store openings, pop-ups, and press days to amplify social reach.</li></ul><div><span>Key Skills &amp; Experience:</span></div><p><span>Essential</span></p><div><p></p><ul><li>A minimum of 2 years of professional experience managing social media for a comparable brand.</li><li>Proven track record of building and growing social media accounts and build online communities, specifically Instagram &amp; TikTok.</li><li>Hands-on experience creating, filming, and editing engaging content.</li><li>Familiarity with analytics tools like Google Analytics to deliver actionable performance insights.</li><li>Exceptional organisational skills and attention to detail, with a commercially driven mindset.</li><li>Creativity, motivation, and enthusiasm for connecting with audiences through digital platforms.</li><li>Strong interpersonal skills to work effectively with cross-functional teams, including marketing, creative and trade teams.</li><li>Passionate about storytelling and staying up-to-date with the latest social media trends and tools.</li></ul></div></div></div></div>

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